Modern Burger

BRANDING • PRINT • CONTENT STRATEGY

Project

With the over saturation of restaurants in the area, M. Scott Media was given the task of creating the new brand and personality that said that Modern Burger stood apart from its’ competitors.

Objective

Create a brand and message, which made customers excited to try a new burger spot in their local area. This would be done through their new brand, and print collateral.

Execution

To stand out from its’ competitors, an illustrative & detailed symbol of each layer of a burger falling into place was created. These layers can be taken apart to create a pattern and make branding simple, yet eye catching.

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